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Blog
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MAD//Fest 2024 Round-Up
11 Jul 2024
ALF's key take-aways from MAD//Fest 2024's speakers.
Online spend driving advertising growth
24 May 2024
Driven by online formats UK ad spend climbed by over 6% last year and there is confidence growth can …
Morrisons' Rachel Eyre talks shop with Rory
09 May 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Rachel Eyre - Chief Custome …
New business opportunities from M&A deals
18 Apr 2024
Mergers and acquisitions activity has started to pick up, and the trend is set to continue in 2024, …
EE & BT's Christian Thrane is bringing home the bacon since its merger and rebrand
11 Apr 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Christian Thrane - Managing …
ALF's Spring Cleaning To Do List for Sales Success
26 Mar 2024
With winter well and truly behind us for another year, the new season gives the perfect opportunity …
2023 Advertising Expenditure: A Year In Review
21 Mar 2024
7 takeaways from Nielsen's advertising spend data for 2023.
Greg Jackson of Octopus Energy in powerful conversation with Rory
14 Mar 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Greg Jackson - Founder & CE …
Ad market outperforming wider economy
22 Feb 2024
Our Insights Editor breaks down the state of the advertising industry and looks ahead to the opportu …
Haleon global marketing VP Simon Peel consults with Rory Sutherland on healthcare & data
15 Feb 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Simon Peel - VP, Global Mar …
The importance of networking in B2B Sales in the Advertising, Marketing & Media Industry
14 Feb 2024
Whether you're attending your first ever networking event or you're a seasoned veteran who's looking …
A 2024 guide to buying signals and consumer trends
29 Jan 2024
We breakdown the buying signals and consumer trends you need to know about for 2024 to help nail you …
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