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Blog
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A 2024 guide to buying signals and consumer trends
29 Jan 2024
We breakdown the buying signals and consumer trends you need to know about for 2024 to help nail you …
air up® Co-Founder Lena Jüngst leads Rory by the nose - to the water!
10 Jan 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Lena Jüngst - Co-founder of …
NBCUniversal's Yusuf Chuku talks content with Rory
13 Dec 2023
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Yusuf Chuku - Executive Vic …
Festive Cheer in a Challenging Year
23 Nov 2023
Advertisers are expected to shell out a total of £9.5bn in the UK in Q4 2023, ensuring a positive en …
Putting the partnerships into John Lewis
16 Nov 2023
Listen to the latest episode of our podcast, On Brand with ALF & Rory Sutherland with Charlotte Lock …
The Rise of Online Marketplaces
19 Oct 2023
Shoppers are expected to make better use of online marketplaces in this year's festive shopping peri …
The buzz around Pension Bee with Jasper Martens
12 Oct 2023
In the latest episode of On Brand with ALF & Rory Sutherland, Rory meets Jasper Martens, Chief Marke …
Q2 2023 Advertising Spend Report
21 Sept 2023
ALF's Insights team give an overview of the advertising investment that occurred in Q2, including a …
Turning online dreams into reality with Pinterest
14 Sept 2023
In the latest episode of our podcast, Rory is joined by Milka Privodanova, VP Head of EMEA of Pinter …
Seeds of Optimism
17 Aug 2023
After a lukewarm start to 2023 there are signs of encouragement for the UK advertising market.
Leading the Charge: Rory meets Nic Thomas from Nissan
10 Aug 2023
Listen to the latest episode of our podcast On Brand with ALF & Rory Sutherland with Nissan's market …
ALF's key insights from MAD//Fest 2023
20 Jul 2023
We've rounded up a few key takeaways from MAD//Fest 2023, insights which we hope will help inform de …
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