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The UK Advertising Market Braces for a Record-Breaking Christmas

The UK Advertising Market Braces for a Record-Breaking Christmas

16 Dec 2024
As we approach the end of the year, we've taken a closer look at our Nielsen partnership, identifyin …
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Is your business ready for the new sales year?

Is your business ready for the new sales year?

05 Dec 2024
As we wind down towards the festive season, these few weeks are the perfect opportunity to get ahead …
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What is Lead Sourcing? A Guide to Finding the Right Customers

What is Lead Sourcing? A Guide to Finding the Right Customers

11 Nov 2024
Lead Sourcing is a sales process to identify quality new prospects for your business. Here are key s …
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Lead Sourcing: the boxer's approach

Lead Sourcing: the boxer's approach

05 Nov 2024
B2B lead generation is a tough challenge! ALF's General Manager - Amanda Rosevear, (taking part in M …
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What we learned at the latest Agency Hackers' #Pipeline event

What we learned at the latest Agency Hackers' #Pipeline event

04 Nov 2024
Key lessons from the latest Agency Hackers' #Pipeline event to use in your own business.
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Opportunities to work with B2B brands

Opportunities to work with B2B brands

18 Oct 2024
There is an increasing need for B2B companies to invest in their brand, with advertising and marketi …
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Soup-er Successful Marketing with Ruth Snowdon-Gough from Hain Celestial

Soup-er Successful Marketing with Ruth Snowdon-Gough from Hain Celestial

09 Oct 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Benjamin Braun, Chief Marke …
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The Benefits of Sales and People Management Training in 2024

The Benefits of Sales and People Management Training in 2024

12 Sept 2024
In 2024, investing in sales and people management training is crucial for UK organisations aiming to …
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Samsung's Benjamin Braun on the Olympic sponsorship and minimax marketing

Samsung's Benjamin Braun on the Olympic sponsorship and minimax marketing

12 Sept 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Benjamin Braun, Chief Marke …
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Positive signs of recovery in advertising & marketing

Positive signs of recovery in advertising & marketing

15 Aug 2024
Helped by an improving economy and prominent sporting and political events in the first half of the …
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Jordan Brompton, Co-Founder of myenergi, isn't just zappi!

Jordan Brompton, Co-Founder of myenergi, isn't just zappi!

07 Aug 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Jordan Brompton, Co-Founder …
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Going for Gold with NatWest CMO Margaret Jobling

Going for Gold with NatWest CMO Margaret Jobling

24 Jul 2024
Listen to the latest episode of On Brand with ALF & Rory Sutherland with Margaret Jobling, Chief Mar …
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