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The Follow-Up Strategy B2B Buyers Actually Respond To
You've just had a promising call with a prospect, and it all sounded positive. However, after sendin …
The Biggest Mistakes You Can Make in Outreach
Bad outreach is everywhere. And the frustrating thing? Most people sending it don't know it's bad. T …
How to navigate key changes facing the media industry
The next phase will not be defined by a single format change, but by a structural shift in how consu …
ALF is award winning! Top B2B Sales Intelligence Platform in UK 2026
New business outcomes are shaped less by who you contact and more by when you contact them. Sales te …
Why a Sales/Marketing misalignment is costing you new business (and how you can fix it)
Read on for insights on the dreaded males/marketing misalignment, why it's harming your bottom line, …
How to get warm leads from cold outreach
Read on for practical, data-backed tactics to increase replies, start more conversations, and book m …
Why B2B sales cycles are getting longer (and how you can navigate them)
If it feels like your deals are taking forever to close, you're not imagining it. Across B2B sales, …
People-Powered Marketing with Katie Street
In this episode, General Manager of ALF Insight and podcast host, Amanda Rosevear meets Katie Street …
Retail Trends for Christmas 2025
This festive season, retailers face fierce competition as shoppers demand more value, convenience, a …
Unlocking Media Sales Success with Debra Sharron
In this episode, General Manager of ALF Insight and podcast host, Amanda Rosevear, interviews Debra …
Mastering Sales and Business Development with Nick Adams, CEO of Sense
In this episode, Amanda Rosevear speaks with Nick Adams, CEO of Sense, about the evolution of new bu …
Unlocking Sales Success with Industry Legend Steve Cox
In this episode, General Manager of ALF Insight and podcast host, Amanda Rosevear, sits down with St …
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