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Blog


How will brands respond to the rising cost of commodities?

Jul 14, 2021

Many companies, particularly premium and household brands, will pass on the price increase to customers to protect their profit as the cost of raw materials soars. Items due to be affected include mi…

DeadHappy's Head of Brand reveals its greater vision for the disruptor life insurance brand

Jun 17, 2021

Rory chats to Eddy Edwards from DeadHappy about how the brand is disrupting the life insurance market and trying to change attitudes to how we talk about death and remove the taboo surrounding it.

Leading environmental & socially responsible certified B Corp brands

May 19, 2021

72% of consumers believe companies should have a legal responsibility to people and the planet. And as more and more companies are shifting towards sustainable practices and are claiming to be enviro…

What do IPO’s mean for a brand's advertising and marketing plan?

Apr 27, 2021

As companies look to list on the stock exchange to raise capital to reinvest in their brands growth, the IPO boom is at its highest in a decade. At the beginning of the year we saw Moonpig join th…

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