May 18, 2023
A slowdown in Q4 2022 has contributed to a lowering of the UK ad spend growth forecast for this year, but there is greater optimism for 2024, and the world's largest agencies are now integrating AI.
Apr 18, 2023
Listen to the latest episode of our podcast, On Brand with ALF & Rory Sutherland.
How Nokia phones' new 'Circular' subscription service is combatting e-waste’
Feb 09, 2023
Listen to the latest episode of our podcast, On Brand with ALF & Rory Sutherland.
Jan 19, 2023
The challenging economic climate has resulted in a cost of living crisis that continues to impact on consumers, but many companies have increased spend on advertising, with technology a market driver.
What we learned at MBI's Virtual Reality Creative Summit
Dec 14, 2016
Virtual reality as a marketing channel looks set to be one of the most exciting marketing trends of 2017. We went to MBI's Virtual Reality Creative Summit to find out more about it.
GfK Tech Trends 2016: Virtual Reality
May 31, 2016
GfK’s Tech Trends 2016 explores the latest advances in technology and examines their implications for consumer needs and behaviour. This week, we are publishing the report's findings on virtual reali…
GfK Tech Trends 2016: Artificial Intelligence
May 17, 2016
GfK’s Tech Trends 2016 explores the latest advances in technology and examines their implications for consumer needs and behaviour. One of the burgeoning technologies covered in the report which will…
