Skip to main content

Blog

Blog

Blog

ALF Insights

Blog

Loading
  • MAD//Fest 2024 Round-Up

    11 Jul 2024 Natalie Fedden & Simon Ward
    ALF's key take-aways from MAD//Fest 2024's speakers.
  • Listen to the latest episode of On Brand with ALF & Rory Sutherland with John Roberts - Founder & CEO of AO.
  • Driven by online formats UK ad spend climbed by over 6% last year and there is confidence growth can be maintained in 2024 onwards.
  • Morrisons' Rachel Eyre talks shop with Rory

    09 May 2024 Natalie Fedden
    Listen to the latest episode of On Brand with ALF & Rory Sutherland with Rachel Eyre - Chief Customer & Marketing Officer at Morrison's. 
  • Listen to the latest episode of On Brand with ALF & Rory Sutherland with Christian Thrane - Managing Director of Marketing at EE and BT's Consumer Division.
  • With winter well and truly behind us for another year, the new season gives the perfect opportunity for a good spring clean that will set you up for success!
  • 7 takeaways from Nielsen's advertising spend data for 2023.
  • Listen to the latest episode of On Brand with ALF & Rory Sutherland with Greg Jackson - Founder & CEO of Octopus Energy.
  • Ad market outperforming wider economy

    22 Feb 2024 Simon Ward
    Our Insights Editor breaks down the state of the advertising industry and looks ahead to the opportunities for sale and marketing teams in 2024.
  • Listen to the latest episode of On Brand with ALF & Rory Sutherland with Simon Peel - VP, Global Marketing at Haleon.
  • Whether you’re attending your first ever networking event or you’re a seasoned veteran who’s looking to sharpen their skills, we’ve put together a guide to why networking is so important in B2B sales.
  • We breakdown the buying signals and consumer trends you need to know about for 2024 to help nail your new business strategy.