Campaign (02 Jun 2020)
COVID-19: DfE issues love letter to teachers, parents and carers as schools reopen
THE DEPARTMENT FOR EDUCATION has released a spot thanking everyone who has helped keep children learning during lockdown. Created by HAVAS LONDON, the ad uses real footage by teachers and parents as they adapted to remote learning and home schooling over the past 10 weeks, highlighting the commitment and patience of parents and how children have adjusted to new ways of learning at home. The campaign launched as schools started to reopen and will run on social media. WAVEMAKER handled media planning, while OmniGov oversaw media buying.
Campaign (19 May 2020)
COVID-19: Comparethemarket reunites Take That and Robbie Williams to lift spirits
COMPARETHEMARKET is promoting its new Meerkat Music initiative, which will offer customers content and music performances throughout the coming months, by reuniting Take That and Robbie William for a special virtual performance via YOUTUBE and FACEBOOK LIVE on 29 May. To announce the event, the brand has launched a spot created by VCCP which sees Aleksandr home-schooling Oleg. WAVEMAKER handled media.
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