Campaign (10 Sep 2019)
Tesco sponsors return of Supermarket Sweep
TESCO is sponsoring the revival of Supermarket Sweep on ITV2. A 30-second online film stars the show's new host Rylan Clark-Neal who jumps on the tannoy at a Tesco store to announce the return of the 90s entertainment show. The spot was created by BBH which has also launched sponsorship idents for the brand that centre on its '100 years of great value' campaign.
Campaign (20 Aug 2019)
Tom Roach joins Adam & Eve/DDB as executive strategy director
ADAM & EVE/DDB is to welcome Tom Roach as its new executive strategy director, where he will oversee strategy across several clients. In his previous role, he was a managing partner and head of effectiveness at BBH. He will report to chief strategy officer Martin Beverley and work alongside Les Binet who is head of effectiveness. Roach starts his new role in September.
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