• News (573)
    Campaign (18 Nov 2019)

    Spotify and P&G unite for podcast highlighting music's fight against racial bias

    SPOTIFY has teamed up with P&G to highlight the power music has to combat racial bias with a series called Harmonize. It will feature discussions on conscious and unconscious discrimination from the view of black male musicians, each of the four episodes will feature Pusha T and John Legend. The partnership is a thematic extension of P&G’s 'The talk' and 'The look' campaigns. 

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    Campaign (12 Nov 2019)

    Piccadilly Lights to raise awareness of 'purple pound'

    ARGOS and SAINSBURY'S are among brands showing their support of '#PurpleTuesday', a day designed to raise awareness of the accessibility issues faced by disable people. The retailers are trialling 'Sunflower Hour', a designated time their stores will have a calmer environment. They will also offer sunflower lanyards to those who might require extra assistance. Additionally, an ad ran on London's Piccadilly Lights highlighting the key facts of the 'purple pound' such as the fact that disabled people and their families have a spending power of £249bn but less than 10% of businesses consider disability in their strategic planning. The RNIB has called on advertisers to include audio description in their ads, something that PROCTER & GAMBLE, ASDA and M&S have committed to. 

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