• News (2)
    The Drum (20 Mar 2019)

    Kantar merges all brands under single name as WPP's merger plans continue

    KANTAR is to retire the names of its many brands and consolidate all of its offerings under the Kantar brand name. From 2 April, Kantar Consulting, Kantar Health, Kantar IMRB, Kantar Media, Kantar Millward Brown, Kantar Public, Kantar TNS, Kantar Worldpanel, Lightspeed, and others will simply run under the Kantar name in order to scale its offering to clients. 

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    Campaign (26 Nov 2018)

    United Nations "The People's Seat" by WPP

    GREY has created an ad for the United Nations campaign The People's Seat. It hopes to encourage people to watch and participate in the UN climate summit COP24 in December. David Attenborough stars in the spot and explains the importance of the summit. People can share posts on social media with the hashtag #TakeYourSeat to express their views on climate change. MEDIACOM handled media while BCW and FINSBURY provided PR support. KANTAR TNS and LIGHTSPEED also collaborated with the UN for the campaign. 

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