Campaign (22 Jul 2019)
Birds Eye "Whoops, I'm a bit veggie" by Grey London
BIRDS EYE has launched a 30-second spot to promote its new Green Cuisine meat-free burgers. Emphasising the products likeness to the real thing, the ad takes place at a Vampire convention where one 'bloodsucking' visitor orders what looks like a meaty burger but turns out to be meat-free. Instead of binning their meal for something bloodier, the vamps, surprised at how much they are enjoying the meat-free option, declare themselves 'a bit veggie'. GREY created the ad while ZENITH handled media.
Campaign (16 Jul 2019)
Performics names Mykim Chikli UK CEO
PERFORMICS' UK chief executive Jon King is leaving the agency to seek a new challenge. He will be replaced by Mykim Chikli, who was previously chief operating officer at Publicis Media China. Chikli will report to Publicis Media UK chief executive Sue Frogley. The appointment means that four out of five Publicis Media UK CEOs are women.
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