PR Week (15 Sep 2017)
Porter Novelli to cook up consumer PR and social media for burger brand Rustlers
RUSTLERS has appointed PORTER NOVELLI to oversee consumer PR and social media for a series of new product launches after a competitive pitch involving The Roman and Social Chain among others. Working alongside DROGA5, TOTAL MEDIA and TrangressiveX, the agency will help deliver an integrated campaign to grow Rustlers' fan base.
Campaign (14 Aug 2017)
Omnicom retains UKTV's £15m media account with expanded five-agency deal
UKTV has struck a deal with Omnicom Media Group in which ROCKET, Annalect, OMG Programmatic, Mobile 5 and Fuse will work together on the broadcaster's £15m media account. TALON will also work with UKTV as part of the deal. Rocket has handled UKTV's media since 2008. TOTAL MEDIA and BOUNTIFUL COW also pitched for the account.
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