Campaign (16 Nov 2017)
Eos Lip Balm "Girls with balls" by TBWA\London
EOS has released a new 20-second ad to promote its unique ball-shaped lip balm range. The glamorous ad, created by TBWA LONDON, sees women playing with different ball-shaped objects including disco balls and bowling balls and runs under the strapline 'girls with balls'. The spot will run on TV and online, supported by tube station escalator panels and social media activity. The brand is also launching a "Winter lips party" at Jimmy’s Winter Lodge in London with guest appearances from stars such as Maya Jama and Daisy Lowe.
PR Week (06 Nov 2017)
Lidl's 'tribal' Christmas campaign celebrates festive family characters
LIDL has unveiled its Christmas campaign which shines a spotlight on the different types of character that arise at Christmas. The retailer has launched eight spots that highlight quirky characters such as the 'Mince Pie Maverick' or 'Pudding Perfectionist' while promoting its Christmas product range. Three of the films, created by TBWA/LONDON, debuted during ITV's Coronation Street on Friday evening and will be supported by radio and social media activity over the next two months. GOOD RELATIONS is handling PR for the campaign which runs under the strapline 'Every Lidl Thing For Christmas'.
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