Campaign (15 Jul 2019)
Google "Make the most of summer, with a little help from Google" by 72andSunny Amsterdam
GOOGLE has launched a 30-second ad which shows how its features can help people make the most of summer. The spot uses a montage of home video clips of people enjoying the Great British summer, from road trips and dancing police officers to bbqs in the snow and flyaway deck chairs, layered with google searches such as 'lido opening times', weather forecasts and journey routes using Maps. The campaign was created by 72andSunny Amsterdam while OMD, ESSENCE, TALON and Grand Visual worked on media.
Campaign (12 Jul 2019)
Talon acquires outdoor creative specialist Grand Visual
TALON has acquired independent outdoor creative specialist Grand Visual for an undisclosed sum. The deal will include QDot, a spin-off housing the technology that Grant Visual uses to deliver creative to digital outdoor screens and handle campaign reporting.
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