• News (1)
    Campaign (15 Jun 2016)

    UKTV has launched a new integrated campaign to support its video-on-demand brand, UKTV Play. ‘Love Your Thing’ shows people using the service not just at home, but also while on their daily commute or out for drinks with friends. A national OOH campaign by ANTIDOTE will make use of weather-based triggers. Social media activity will centre around #Loveyourthing and was designed by SOCIAL LIFE. ROCKET handled media planning and buying.