Campaign (26 May 2017)
Now draws up "General election 2017" for the Women's Equality Party
NOW has created posters for the Women’s Equality Party to highlight the WEP’s free childcare policy and commitment to equal parenting campaign pledges in the run-up to the upcoming general election. POSTERSCOPE has donated regional digital outdoor exposure to boost the campaign.
DecisionMarketing (12 Apr 2017)
Shop Direct signs up for ‘always ready’ ad-serving plan
SHOP DIRECT has taken advantage of POSTERSCOPE'S new 'always ready' ad platform which will see the online retailer launch real-time, digital out-of-home campaigns with tailored creative by ST LUKE'S for its Very, Very Exclusive and Littlewoods brands. The ads can be adapted by time, location and audience to ensure ads are always as relevant and appealing as possible. The agreement will see Shop Direct brands have a consistent brand presence on high streets until the end of the year, through the platform powered by Liveposter and a partnership with Clear Channel. VIZEUM is handling media planning for the campaign.
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