Campaign (07 Aug 2017)
PHD wins Sainsbury's £115m media as account review drama ends
Campaign (17 Jul 2017)
Sainsbury's launches sunset countdown billboards
SAINSBURY'S has launched a summer themed campaign aimed at time-poor commuters. Digital boards in London Waterloo, Edinburgh Waverley and Manchester Piccadilly will tell commuters how long they have until sunset as they board trains in the evening rush hour. Text encourages people to use the extra hours to plan a weeknight barbecue. TALON, PHD and WIEDEN & KENNEDY worked on the campaign.
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