PR Week (23 Aug 2018)
3 Monkeys Zeno expands digital team with senior hires
3 MONKEYS has appointed its first director of digital strategy and innovation. Robert Stone will take up this role, joining the agency from PEGASUS where he was associate director and head of digital. 3 Monkeys has also named Dan Noctor digital content director, and promoted Hugh Burrows from head of digital to head of digital integration.
PR Week (30 Jul 2018)
British Transport Police and Network Rail launch holiday campaign warning teenagers to stay off the tracks
NETWORK RAIL and British Transport Police have released a new campaign aimed at preventing deaths and injuries among teenagers who trespass on railway tracks. It has been created in the wake of an 80% increase in trespassing over the past five years and is primarily targeted at 11-18 year old boys as well as girls and parents. The campaign is being rolled out on social channels including FACEBOOK, TWITTER, SNAPCHAT and INSTAGRAM and digital and outdoor channels, with coverage of the campaign and delivery of its key messages closely monitored to measure its efficacy. The campaign was created and is being managed by PEGASUS.
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