• News (3)
    The Drum (25 Sep 2017)

    Meet the octogenarian bagel mistress of New York Bakery Co’s biggest campaign since launch

    THE NEW YORK BAKERY COMPANY has launched a £4m campaign fronted by an 82-year-old swearing, smoking bagel shop owner called Edna. Created by NOW, 'The Woman Who Runs New York' film will be supported by digital, social and PR activity.

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    Exclusive (12 Jun 2015)

    NOW MEDIA has promoted Vicki Smart to digital account manager.