• News (1246)
    Campaign (18 Sep 2018)

    Initiative dislodges Carat from £20m LV= media account

    LV= has handed it £20m media planning and buying account to INITIATIVE. The agency fought off competition from MINDSHARE, THE7STARS and incumbent CARAT for the business in a review handled by MediaSense. DESIGNATE, the insurer's creative agency, is unaffected by the review. 

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    Exclusive (17 Sep 2018)

    Promotions at Mindshare

    MINDSHARE has promoted Nathan Hope to the role of account manager for Mindshare TRADED, Rachel Coffey to the role of business director, planning, and Roisin Phelan to the role of business director.