The Drum (25 Sep 2018)
North London Waste Authority: Save Our Stuff by Therapy Agency
THERAPY has created an ad for the North London Waste Authority to encourage millennials to recycle more. The ad uses humour to engage younger audiences, featuring a man covered in tinfoil with on-screen text pointing out that it's a waste of aluminium, but so is throwing tin foil in the wrong recycling bin.
The Drum (21 Jul 2011)
CHURCH & DWIGHT has redesigned its teeth whitening range, Pearl Drops, and is promoting it with a TV ad campaign. Created by MEDIA THERAPY and with MAXUS as media buyer, the ad is a homage to a scene from the film Love Actually and features the new packaging design. The activity will run until 21 August.
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