• News (1441)
    Campaign (17 Apr 2019)

    Aldi "Game on Thrones" by McCann UK

    ALDI launched a 30-second ad as part of its 'Like brands' campaign with a Game of Thrones theme. The ad sees to Wildings-esque characters playing chess on their royal 'thrones' (toilets) as they compare branded toilet roll with Aldi's own brand offering. The ad created by MCCANN runs under the strapline 'Aldi. Like brands. Only cheaper.'

    Read Full Article

    Campaign (02 Apr 2019)

    Subway UK splits with McCann after 10 years

    SUBWAY is on the hunt for an advertising agency after announcing its split from 10-year incumbent MCCANN LONDON. AAR is working with the fast food chain to draw up a shortlist, with the winning shop expected to be announced by the end of the year. McCann will continue to work on the brand's European account. MEDIACOM handles Subway's media planning and buying. 

    Read Full Article