The Drum (16 Oct 2017)
Zak Abel, Anne-Marie, and Ella Eyre front River Island's latest campaign
MANNING GOTTLIEB OMD and BAUER MEDIA have partnered on a new 10-minute series for RIVER ISLAND produced by The Box Plus Network, which sees musicians share their personal struggles. ‘I am with River Island’ features Zak Abel, Anne-Marie, Ella Eyre, Mullally, Nina Nesbitt and Tom Grennan. The six-part series will premiere every Thursday at 6 pm on 4MUSIC from 19 October onwards.
The Drum (13 Sep 2017)
Specsavers goes 'fresh and topical' with reactive news mockery in its first ever DOOH campaign
SPECSAVERS has released a new digital out of home advertising campaign that plays on the current news and gossip of the day. The 'More Important' campaign looks to highlight the importance of regular sight tests and drive viewers to its website with straplines such as 'More important than post-match handshakes' and 'More important than leaking phones'. The campaign, which will run across 12 cities, was managed by OpenLoop, with support from TALON OUTDOOR and MANNING GOTTLIEB OMD. Activity will also run across print, digital and social channels.
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