• News (257)
    Campaign (03 May 2017)

    PSONA has recruited Sue Maclure, strategy partner at KITCATT NOHR, as head of data. She will report to the chief executive officer, Fiona Scott. 

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    Campaign (17 Mar 2017)

    Kitcatt Nohr and Chemistry to merge into DigitasLBi

    KITCATT NOHR and CHEMISTRY are to merge into DIGITASLBI to create a specialist CRM hub that will launch in April. The division will serve all of Kitcatt Nohr and Chemistry's clients and will sit alongside DigitasLBi's data hub. Hattie Whiting of Kitcatt Nohr will head up the hub as managing director, CRM and report to Michael Islip. Chemistry's Emma Rush will become managing director for data services and transformation at Publicis UK, while Jason Fletcher and Marcus Iles will become group creative directors, also at Publicis UK. The aim of the new hub is to offer Publicis Groupe agencies easy access to CRM and data resource for its clients. A DigitasLBi satellite hub will be based in Publicis UK in order to continually offer services at Baker Street. There will be no redundancies as a result of the move. 

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