PR Week (03 Jul 2019)
Instinctif names new global public policy chief as Warwick Smith takes new role
INSTINCTIF has appointed Lucy Cronin to the role of senior managing partner. She replaces Warwick Smith who moves to a new advisory role after 12 years.
PR Week (11 Jun 2019)
Private health app appoints third PR agency in three years
PUSH DOCTOR has appointed ZPB Associates as its retained PR agency following a competitive pitch against three other agencies. INSTINCTIF PARTNERS was the incumbent. ZPB started working with the health app provider last week, and is tasked with delivering PR campaigns and its press office function. Its priorities include improving brand awareness with the NHS, wider healthcare, patients and public through national, lifestyle and trade media and speaking opportunities.
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