Little Black Book (02 Jan 2019)
Mitsubishi Motors UK Imagines a Sanctuary for Overworked Humans
MITSUBISHI MOTORS launched a mockumentary-style campaign to promote its ASX model. The 90-second ad by GOLLEY SLATER takes place in an animal sanctuary filled with overworked humans such as accountants, chefs and supermarket cashiers. Parodying videos of animals being released in the wild, the ad focuses on one accountant 'Colin' as the Mitsubishi ASX reunites him with his family. The campaign will be supported by 60-second, 30-second and 10-second cut downs.
Exclusive (13 Jul 2018)
GOLLEY SLATER has promoted Emma Thompson to the role of head of agency.
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