PR Week (14 Nov 2018)
M&C Saatchi brought in to relaunch apprenticeships
THE DEPARTMENT FOR EDUCATION has appointed M&C Saatchi PR to help revive the reputation of its apprenticeship policy. The agency pitched against FREUDS, GRAYLING and KINDRED for the strategic and creative business. The government is looking like it will fall short of its promise of having three million apprenticeship starts by 2020. The agency will target businesses, young people, teachers and parents with a campaign that celebrates the modern day apprenticeship
Exclusive (29 Oct 2018)
FREUDS has promoted Laura Moss to the position of associate director.
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