Exclusive (23 Apr 2019)
DESIGNATE has promoted Jennifer King to the position of client services director.
Campaign (18 Sep 2018)
Initiative dislodges Carat from £20m LV= media account
LV= has handed it £20m media planning and buying account to INITIATIVE. The agency fought off competition from MINDSHARE, THE7STARS and incumbent CARAT for the business in a review handled by MediaSense. DESIGNATE, the insurer's creative agency, is unaffected by the review.
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