PR Week (09 Oct 2018)
Eon to launch Recharge Retreat for public to recharge their (and their phones') batteries
E.ON is creating a London pop-up to encourage consumers to 'charge their batteries'. The Recharge Retreat is open from 17 to 19 October and features three cabins: one for mind, one for body, and one for soul. It will also feature workshops with wellbeing experts. HILL & KNOWLTON worked with Eon to create the activation, with support provided by the energy company's in-house branding and design agency The Studio. DENTSU AEGIS handed paid media for the event.
Prolific North (08 Oct 2018)
Carat puts Leeds up in lights with huge projection
CARAT LEEDS has created a new outdoor activation to promote engagement with the 'Light Night Leeds' festival and increase footfall in the HAMMERSON VICTORIA CENTRE. The agency set up a projector which displayed images submitted via social media. Consumers could also view the images via FACEBOOK LIVE.
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