• News (1569)
    Exclusive (17 May 2019)

    CARAT LONDON has promoted Michael Galenianos to the position of data strategy director and Nisan Ilçiz to the role of digital account director.

    Marketing Communication News (15 May 2019)

    ELVIS dares to rebrand household favourite as “Dareylea”

    DAIRYLEA has partnered with ELVIS in an exciting new campaign which sees it renamed 'Dareylea'. The campaigns slogan ‘We Dareylea You!’ is a bid to encourage British families to get out of their comfort zone with cheesy fun dares printed in packs. This will be printed in eight million rebranded versions. CARAT led the media buying and strategy. The fully integrated campaign is set in an outdoorsy world made of paper and includes out-of-home, online video, social, radio, and in-store activity.

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