Campaign (04 Dec 2019)
Edinburgh Gin sends meteors flying in debut TV campaign
EDINBURGH GIN has launched its first TV ad, as part of its multi-million pound “Filled with Wonder” campaign. Created by BRIGHT SIGNALS, the 40-second spot leads the viewer through changing perspectives, opening on a blossoming flower bed which transforms into a party in Edinburgh before the camera zooms out to show the night sky above the city, where three meteors zoom above Edinburgh Castle. The ad premiered on 3 December at 6pm in a projection on The Dome, Edinburgh. It appeared on TV during First Dates on CHANNEL 4, alongside a bespoke animated ident. The TV ad is being supported by OOH executions and social media activity. The campaign aims to grow awareness of the brand's 18-strong collection, which the company says is the biggest offered by any gin brand on the market. PHD MANCHESTER handled media.
Exclusive (21 Oct 2019)
BRIGHT SIGNALS has promoted Andy McColgan to the position of marketing director.
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