• News (128)
    Campaign (11 Feb 2019)

    Thatchers "Race car" by Joint

    THATCHERS' latest ad asks consumers why they would settle for a cider which is less than perfect. A mustachioed race car driver tries to take off from the starting line, but his car stalls and stutters before setting off at 1.4 miles an hour. The spot contends to viewers that they wouldn't want a race car which can almost race, so they shouldn't drink cider which isn't up to par. It explains that all Thatchers' cider is tested before being distributed to ensure its quality. JOINT created the campaign with media brokered by BRAY LEINO.

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    Exclusive (25 Jul 2018)

    BRAY LEINO has appointed Stuart Russell to the role of head of digital media.