PR Week (13 Nov 2018)
Mitsubishi Electric warms to Brands2Life
MITSUBISHI ELECTRIC has chosen BRANDS2LIFE to handle PR for its cooling, heating and ventilation products. The brief includes working with Mitsubishi to engage stakeholders who select, specify and install its systems with an integrated campaign and product launch promotion. Activity will appear on owned, earned and social channels, and the agency will engage trade and business media across multiple sectors to promote the work.
PR Week (07 Nov 2018)
Brands2Life to promote Xynteo leadership forum starring Rose McGowan
BRANDS2LIFE has picked up Xynteo's international advertising account. Its brief includes promoting the brand's annual European leadership forum, which takes place in Oslo in November. The agency will lead a campaign to amplify the profile of the event in UK, French and German media. It will collaborate with its agency network partners Adel & Link for activity in Germany and Gootenberg for work in France.
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