Campaign (08 Jul 2019)
Bountiful Cow targets carbon footprint with TV offset scheme
BOUNTIFUL COW has created an eco-friendly initiative that will allow clients to voluntarily pay an amount to offset their TV buy. Brands will be able to reduce the effects of their carbon footprint as part of their media plan from August by using an estimated CO2 impact based on net advertising revenue and independent ITV social purpose data.
Campaign (23 May 2019)
Bountiful Cow wins Alzheimer's Society media account
BOUNTIFUL COW has been appointed by ALZHEIMER'S SOCIETY to its consolidated £9.3m media account after winning a competitive pitch following a four-month procurement-led process. Incumbent agency HEARTS & SCIENCE handled media planning and buying before resigning, while independent shop Media Lab handled social media and digital activity. Bountiful Cow will now work across the charity's major events and fundraising activity.
Account Contacts (12)
Agency Contacts (6)
More In This Category (64)