• News (7)
    Campaign (11 Jun 2020)

    UN Refugee Agency hires Blue State

    THE UNITED NATIONS HIGH COMMISSIONER FOR REFUGEES has chosen BLUE STATE to handle its global media for an initial three-year contact. The agency will be responsible for UNHCR's global strategy, consultancy and insight, as well as handling planning, delivery and oversight of digital media across multiple markets.

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    The Drum (17 Sep 2019)

    The UN Refugee Agency appoints Blue State to catalyse digital fundraising efforts

    THE UNHCR has tasked BLUE STATE with its digital fundraising efforts in the UK. The appointment comes following a competitive pitch, and will see the agency oversee acquisition, long-term projects, supporter engagement and development of its fundraising offering. Blue State will optimise content through testing creative and new ad formats, as well as overseeing media partnerships. It will begin by focusing on raising money from UK donors for Separated Children and Unaccompanied Minors, before planning a digitally-led winter appeal. WAVEMAKER was the incumbent on the business

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