Exclusive (13 Jul 2018)
BLUE 499 has promoted Crystal Tau to the role of account director.
Campaign (29 May 2018)
Currys PC World promotes big TVs by turning 48-sheet sites into giant cardboard boxes
CURRYS PC WORLD is hoping to sell more big TVs to football fans ahead of the World Cup with its latest outdoor campaign. In place of traditional posters, it has built installations which look like gigantic TV packaging. It is already in place in Newington Causeway, Elephant & Castle, and will shortly move to Brixton Road. It was created by ABBOTT MEAD VICKERS BBDO with media buying handled by BLUE 449.
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