Prolific North (31 Oct 2019)
BJL hires former Head of Heinz Brands UK as Business Director
BJL has appointed Lucy Pritchard as its new business director. She was formerly head of brands at HEINZ. In her new role, Pritchard will be responsible for several consumer brand's accounts and will be based in the agency's Manchester head office.
Prolific North (17 Oct 2019)
BJL launches US security firm in UK with TV ad campaign
BJL has launched an above-the-line TV campaign for US home security brand SimpliSafe, its first in the UK. The campaign will run across ITV's Coronation Street, The Jonathan Ross Show and The Chase, as well as SimpliSafe's social channels. The spots invites the viewers into a family home and shows how SimpliSafe can cover them with the protection of its leading home security system. SimpliSafe recently extended its marketing channels with investments in radio, podcasts and print publications.
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