Campaign (09 Jul 2018)
Agency helps Citroën create and market £90 travel sickness glasses
CITROEN has created glasses to stop travel sickness which retail at £87. The product was designed by Traction, part of BETC, in collaboration with Citroen and design agency Studio 5.5. They are sold through the car giant's online lifestyle store.
The Drum (19 Apr 2018)
Russell Davies swaps BETC for Ustwo
BETC LONDON's Russell Davies has left the company to join Ustwo London as its first strategy director.
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