Marketing Week (29 May 2018)
Gordon’s pink gin TV campaign celebrates biggest UK spirits launch for a decade
GORDON'S has rolled out the first TV campaign for its Premium Pink Distilled Gin. The 20-second spot showcases the unusual colour of the new drink, cracking jokes about snapping the perfect picture for social media. It was created by ANOMALY. The ad will also run on VOD this summer ahead of the launch of Gordon's Premium Pink Distilled Gin & Tonic tin.
Campaign (09 May 2018)
Budweiser avoids political questions as it launches 'biggest ever' campaign for World Cup
ABINBEV has launched its biggest commercial campaign to date for Budweiser, official sponsor of the 2018 World Cup. The work includes a 90-second film, created by ANOMALY, which sees a pack of drones travelling around the globe delivering bottles of Bud to football fans before reaching the Luzhniki Stadium in Moscow. The campaign, including 15 and 30 second cut-downs, will run in more than 50 countries on TV and digital video.
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