Little Black Book (16 May 2019)
AllTogetherNow appointed as creative agency of record for Onken
ONKEN has hired ALLTOGETHERNOW as its creative agency of record following a competitive four-way pitch. The agency wins the account from GEORGE & DRAGON and will tasked with building awareness of the Onken Masterbrand. AllTogetherNow will focus on a UK brand campaign which will run across TV, digital, social, experiential and shopper marketing.
Campaign (02 Nov 2018)
Argos introduces 'Christmas Fool' in campaign featuring litany of festive mishaps
ARGOS has unveiled its Christmas campaign, introducing the Christmas Fool who sets out to ruin Christmas. A 90-second ad by THE&PARTNERSHIP LONDON sees the creature causing havoc around a neighbourhood, knocking out Christmas lights, destroying Christmas trees and unwrapping presents. However, everyone's Christmas is saved thanks to Argos' swift delivery and collection services. The campaign highlights the fact that collections are also available at SAINSBURY's. The TV spot made its debut on 2 November during ITV's Coronation Street and CHANNEL FOUR's Gogglebox and will be supported with a product focus, while the Fool character will feature in social, programmatic digital, in-store and print activity. Media was handled by PHD while social and digital were managed by ALLTOGETHERNOW.
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