Campaign (12 Jul 2017)
Eurostar creates dreamy seascape onboard VR experience with AKQA
EUROSTAR has designed a new on-board VR experience for families in partnership with AKQA. Part of the international train's 'Travel State of Mind' campaign, the activity shows passengers what they would see in the English Channel tunnel if their train had a glass ceiling. Rose and Benoit guide viewers through the 'Eurostar Odyssey' telling stories of lost treasures and ocean going creatures. The experience can be accessed via specially designed headsets to be distributed on routes from London throughout the summer.
Campaign (14 Jun 2017)
Barclaycard "Pay your way" by AKQA
AKQA has released a new national campaign for BARCLAYCARD to celebrate 10-years of contactless payments. 'Pay Your Way' sees a woman fly through her daily purchases because of the ease of using Barclaycard for all her small purchases. The 60-second film will air in cinemas and be accompanied by a social media campaign set to run for 20 weeks.
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