Campaign (11 Jul 2019)
BT hires Publicis Groupe for brand relaunch
BT has hired Publicis Groupe to create its brand relaunch campaign. This will be the first time another agency has worked on its core brand since ABBOTT MEAD VICKERS BBDO won the account in 1996. However, the agency will continue to work on consumer activation campaigns for mobile and broadband.
Campaign (11 Jun 2019)
Pepsi's new campaign asks: will Paul Rudd make it into space?
PEPSI MAX has launched a new campaign starring Paul Rudd and Michael Peña as a pair of hapless astronauts. Created by AMV BBDO, the 75-second ad sees the duo make a dramatic last minute dash for some Pepsi for their venture to space.
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