• News (1762)
    Campaign (15 Mar 2018)

    Camelot agencies down to three

    CAMELOT is no longer considering VCCP or WCRS for its advertising account. Still in the running are incumbent ABBOTT MEAD VICKERS BBDO, ADAM&EVE/DDB and GREY LONDON.

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    Campaign (08 Mar 2018)

    Guinness 'Made of black' by AMV BBDO

    GUINNESS has released a new campaign telling four inspiring 'Made of black' stories celebrating individuals who show unexpected character in the world of football. Each film by AMV BBDO features Africans who have overcome adversities such as a Kenyan woman who became a professional referee in men's football after her husband's death, a Nigerian man who finds love, friendship and happiness through football despite losing his leg, a man from Ghana who pursued his passion for football despite suddenly going blind and a women from Cameroon who overcame gender role conventions to become internationally successful in women's football. At the end of each film, the featured storyteller links the obstacles they have overcome and the achievements they have had to being ‘Made of Black’, linking back to the Guinness 'Made of More' platform. Media was handled by CARAT.

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