• News (42)
    Prolific North (12 Nov 2019)

    Yorkshire Building Society's head of corporate affairs joins Lucre

    LUCRE MARKETING has appointed YORKSHIRE BUILDING SOCIETY's head of corporate affairs Tanya Jackson to the role of director of brand and innovation. She will be responsible for expanding the brand’s insight and innovation programme, developing new products and services, and managing the agency’s reputation.

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    Marketing Communication News (25 Oct 2019)

    Yorkshire Building Society launches campaign to safeguard the financial futures of British children

    YORKSHIRE BUILDING SOCIETY has launched a campaign to encourage better saving habits of both adults and children. The work titled 'Pass it on' was created by RED BRICK ROAD and will run across print, digital, social and radio. MINDSHARE handled media planning and buying. 

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