• News (57)
    Campaign (11 Feb 2019)

    News UK to sell local radio stations to Bauer

    NEWS UK has confirmed it will sell 15 local stations to competitor BAUER RADIO. News UK hopes the sale will allow it to concentrate on its national stations which include Virgin Radio and talkSPORT, while Bauer has added 850,000 listeners with the acquisition. The value of the deal was not disclosed. Its latest purchase brings it closer to competing with GLOBAL RADIO in terms of the number of listeners.

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    Campaign (03 Jan 2019)

    Virgin Radio to launch two DAB channels alongside Chris Evans return

    VIRGIN RADIO is launching two DAB-only stations, Virgin Radio Anthems and Virgin Radio Chilled, which will air Chris Evans' new breakfast show from 21 January. The breakfast show will include no ad breaks after Virgin signed a branded content and events deal with SKY. Ads will run on the stations during the remainder of the day. Virgin Radio Anthems will target the over-35s with "guitar-led classics" and "crowd pleasers from the 60s to the 90s", while Virgin Radio Chilled will play a "more laid-back" acoustic and easy-listening mix aimed at 25- to 44-year-olds.

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