• News (228)
    The Grocer (18 Jan 2019)

    William Grant & Sons exits wine as Piper-Heidsieck Champagne deal ends

    WILLIAM GRANT & SONS will no longer distribute Piper-Heidsieck champagne due to a significant drop in sales. Instead, the drinks giant plans to focus on its core spirits brands. Liberty Wines has secured a deal to distribute the premium wine products instead.

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    Campaign (12 Dec 2018)

    William Grant and Time Out partner for anti-mulled wine event

    WILLIAM GRANT is hoping to cut across the festive popularity of mulled wine with its second anti-mulled wine event. It has partnered with TIME OUT to host an activation serving hot cocktails made with its brands, including Hendrick's gin and Glenfiddich whiskey. The event will also include a selfie area, a gaming machine and a tabletop curling game. It will be promoted by Time Out with print, email and social media advertising.

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