• News (201)
    Campaign (13 Apr 2017)

    Costa seeks agency for global loyalty programme

    COSTA is on the hunt for a global CRM partner as it seeks to align it's global business. The agency would be responsible for work across 30 markets and will seek to increase the success of the Coffee Club loyalty programme.

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    The Drum (10 Mar 2017)

    Costa Coffee becomes first UK brand to use Snap Spectacles for social campaign in anticipation of a global rollout

    COSTA COFFEE has unveiled a new social marketing campaign using Snap Spectacles. Created by ANALOGFOLK, the campaign allows Snapchatters to go behind-the-scenes and see how coffee is made from the perspective of a Costa barista. Since the Spectacles film in circular video, viewers can also rotate their phone to see beyond the main focus of the video. The activity will air on the brand’s Snapchat channel, Costacoffeeuk, and marks the first time that a UK brand has shown viewers how the wearable camera glasses can be used.

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