• News (164)
    Campaign (11 Apr 2019)

    Volvo partners Sky Atlantic for Game of Thrones tour

    VOLVO has partnered with SKY ATLANTIC to offer Game of Thrones fans the chance to sit on the 'iron throne'. The '7 kingdoms tour' activation features seven branded Volvo cars transporting the throne to seven cities across the UK and Ireland. Each vehicle is designed to represent a different kingdom of Westeros. The throne and the lead car will be positioned in high-footfall locations for two days per city. The tour began in Dublin on 3 April and runs until 27 April. The deal was developed by Sky Media, Sky Atlantic and MINDSHARE.

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    Other (08 Apr 2019)

    Volvo UK Become Official Vehicle Partner of British Triathlon

    VOLVO has become the official vehicle partner of British Triathlon. The deal will see Volvo vehicles supporting major triathlon events, and British Triathlon coaches and officials using Volvo cars for their official work.

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