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News (6)
Campaign (04 Feb 2019)
Oath UK makes another round of redundancies
OATH is looking to cut at least 25 roles across its commercial team, including those in performance and programmatic sales, native as sales, mobile ad sales, video as sales, direct client sales and content production arm Ryot. Parent company Verizon is looking to cut costs by reducing its global workforce by 7%.
Marketing Communication News (21 Dec 2018)
TUI, Oath & MediaCom blend branded content with performance ads to drive ROI with new campaign
TUI has launched its 'Long Haul' campaign in partnership with OATH and MEDIACOM. Oath will provide original content, sponsorship of its HuffPost UK Travel channel, and performance of its algorithms to promote TUI's winter sun travel destinations, such as Mauritius, Vietnam and Thailand, to target audiences.
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