• News (33)
    The Grocer (12 Nov 2018)

    Typhoo drops Nigella Lawson as part of brand overhaul

    TYPHOO will no longer work with brand ambassador Nigella Lawson because the tea brand is moving in a different strategic direction. It plans to roll out a new brand proposition and product packaging to improve its struggling sales. Social media, PR and TV advertising will support the overhaul in 2019. It is particularly targeted at young consumers.

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    Convenience Store (02 Feb 2018)

    Co-op Group develops biodegradable paper tea bag

    THE CO-OPERATIVE GROUP is developing a fully biodegradable paper tea bag which it claims could save nine tonnes of plastic wastage per year. The Co-op has joined forces with its tea supplier TYPHOO and fibre solutions specialists Ahlstrom-Munksjö to develop a new method of heat-sealing bags which will make them fully compostable in food waste collections after use. The Co-op intends to roll out the biodegradable tea bags across its entire own-label tea range later this year.

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